The Ministry of Agriculture and Fisheries (MoAF) has attained a new milestone under the Service Excellence Programme, which is being led by the PSTMD. On Wednesday May 26, 2021, the Ministry launched a Customer Feedback System, enabling farmers and fishers across the island as well as all other customers to now access quality customer care services online.
The online system, which can be accessed via the Ministry’s website at www.moa.gov.jm using any digital device is aimed at improving service delivery from the Ministry to its various stakeholders and allows for queries, suggestions, complaints and general feedback to be processed virtually.
Customers can track their requests using a generated reference number or email address and will receive a response within one business day.
Minister Green, in his remarks at the virtual launch, said that the new system will allow the Ministry’s diverse customer base, which is primarily situated in rural Jamaica, to remain in constant contact with the entity, without the need to physically travel to Kingston.
“We believe that in the new FACE of food, the incorporation of technology is critical and has to permeate everything we do at the Ministry,” he said, noting that the objective is to enhance “effectiveness, efficiency, accountability and responsiveness to the needs of our citizens”.
This feedback system is the first of its kind in a government ministry and was created by the Ministry’s Customer Service Branch, which will manage the system.
The Ministry advocated for the establishment of a Customer Service Branch in 2018, making it the first Ministry in Jamaica with a full-service unit primarily for customer care.
This activity forms part of the Ministry’s commitment to the Service Excellence Programme being led by PSTMD.